About

Sarah Isaacs

— Founder and Principal

I founded WIN / RATIO so that companies could hire the skilled, multidisciplinary team they need to manage, write, illustrate, and produce excellent proposals.

We are the smart alternative to staffing an internal department, hiring a jack-of-all-trades, or relying on your existing sales and technical personnel.

We are experts. Let us help you win.

About Sarah Isaacs, Founder and Principal

16 years of proposal and business development experience.

Proposal manager and senior writer on more than 300 proposals.

Managed proposals for projects sized $10,000 to $9 billion.

Hired and developed creative teams of up to 10 direct reports.

Proposal manager for teams bidding across North America, including Massachusetts, Quebec, Ontario, Texas, Alberta, California, Oregon, Washington State, and British Columbia.

Our Values: Discipline, Respect, and Customer Focus

We are a boutique firm that works in true partnership with each and every client. Every member of the WIN / RATIO team is here both for their expertise and for their values and maturity.

At WIN/RATIO we will:

  • Treat your information with respect and confidentiality, never disclosing any information unless explicitly authorized by you.
  • Avoid or refuse information we don’t need to create the technical submission, such as pricing information.
  • Delete all files once our contract with you is completed, unless you request that we retain your records.
  • Bill you with transparency and integrity.

Let’s start writing a beautiful proposal today.

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